What is Google Base?

Google Base is a free product made by the folks at Google.com. It allows anyone with or without a web site to reach potential customers. You can submit a variety of different types of web site content, allowing you to reach your potential customers without even having to have a web site, if this is something you desire. The massive potential on the internet has made it possible to save both time and money while working to increase your business at the same time.

You can place your entire store inventory in Google Base and reach an audience all over the globe via Google, Froogle, and Google Maps, whichever applies to the content you are uploading.

What is Google Checkout?

Google Checkout is the latest and greatest invention from Google. It is helpful and convenient to both merchants and buyers. For those who are shopping, Google Checkout provides you with a secure, convenient and fast method to make payments online. From one login, you can shop at web sites all over the vast expanse of the internet without ever having to leave home.

For merchants, Google Checkout allows you to easily integrate sales on your web site with a variety of methods that are both easy and convenient to use. It also works directly with AdWords that will help your potential customers find you quickly and easily.

How do they work together?

The two combined make for one extremely convenient method for offering your customers and potential customers a great way to find and buy your products with the ease and speed that many internet users have come to expect when shopping online. All you have to do is sign up for both services using one convenient login and you are ready to go. Even without a web page, you can upload your products and allow your customers to make purchases from you using Google Checkout.

Why should I use Google Base with Google Checkout?

As you can see there are many benefits to using both of these Google services together. Here is a run down of all the benefits you can expect with Google Base and Google Checkout.

1. Gain even more exposure for your products. Combining Google services can help you reach a greater customer base than you would just by having a web site.

2. Save time and money. If you do not have the knowledge or the funds to create a web site right now, you can still begin making money by using Google Base and posting your products for all Google users to find.

3. Fast, Convenient, and Safe. Combining Google Base with Google Checkout provides your customers with a quick and easy to use method for buying your products. They will be comforted in knowing they can do everything in one shot.

4. Accept debit and credit cards without the extra hassle. Google checkout allows your customers to use their credit card or debit card with the MasterCard, Visa, Discover, or American Express insignia to purchase your items.